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Our Team

PHOEBE SHEEHY

The mastermind and creative powerhouse, she IS Phoebe Paradise. She established the label in 2014,  and the bricks and mortar store in 2017, as an avenue to make a living from art. Instead of just on her parents fridge, her illustrations can now be found everywhere; the textile designs of PP garments, band merchandise, music festivals, music venues, magazines, art exhibitions, podcasts, and all other kinds of freelancing magic. 

On top of almost singlehandedly running a business, she does the vox for Brisbane band Lexicon. 

PHOEBE BMX

Yeah, there's two. BMX is Phoebes best friend and employee of the month every month (on account of she's pretty much the only one). She does her best to make boss Phoebes life easier via constant neatening, organising and re-organising, working instore, and other boring stuff that belongs on a resume. She also paints, parties, and plays music. 

Both Phoebes are left handed, enjoy burping their way through the alphabet, being gross, and buying drinks they can't afford.

OTHER TOTAL MAD DOGS

SAM MCKENZIE - one of Phoebes best friends and band mate in Lexicon, he is found in store when the Phoebes cant be. He is an insane amazing artist and person, and he designed our logo tee! 

MURDOCH STAFFORD - Phoebes long suffering partner, talented artist, and musician. He helps Phoebe survive each day and works in the store for minimum wage.